We would like to present our third Una Masterclass workshop for PhD students which will be held under DIGITALIZED! Society in the Era of Digital Revolution project.

The aim of DIGITALIZED! is to develop new methods to intensify the cooperation between the universities of Una Europa, and to conduct scientific research. The project also endeavours to popularize and educate. Moreover, the additional goal is to implement and carry out projects in the socio-economic environment that are connected with the impact of the digital revolution which influences changes in the social world.

DIGITALIZED! is financed by the Polish National Agency for Academic Exchange as part of the Academic International Partnerships programme.

Una Masterclasses are a few days meetings with world-leading scientists, entrepreneurs, science managers, and opinion-makers to discuss a selected, vital problem falling within the thematic scope of the project.

The third Una Masterclass workshop will be held online by Dariusz Jemielniak Professor of organization studies at Kozminski University, a Chair Minds (Management in networked and digital societies) Department, Berkman Center for Internet and Society fellow at Harvard University and a visiting scholar at MIT‘s Center for Collective Intelligence.

Title: THICK BIG DATA

The world is complex. Why are our research methods so narrow? Many researchers tend to become a one-trick pony. They specialize in one method or approach, and disregard the others. Especially at the time of paradigm wars it is important to realize that ultimately, our purpose is understanding the social phenomena better. Given the unprecedented growth of big data and new social datasets availability, it is utterly important to be able to use them for research. However, just studying data science easily results in superficial, shallow reports. That's why it is valuable to combine big data with thick data, a traditional digital ethnographic approach.

Dates and time:           

1st Session: May 24, 14:00-18:00 (CEST)

2nd Session: May 28, 14:00-18:00 (CEST)

Web platform: Microsoft Teams

FOR WHOM? PhD student in one of the Una Europa universities.

The deadline for submission is the 7th of May. Please send the application to marina.ten@uj.edu.pl